Public awareness has increased in recent years of the need to be attentive to medical radiation safety—especially when it comes to imaging exams for children. As such, Princeton Radiology understood the importance of getting the word out to medical offices when they appointed a highly trained pediatric radiologist to their team of physicians. To help Princeton Radiology accomplish this, Marketing Works developed an outreach program that used a unique delivery medium—a child’s sneaker filled with candy in a bouquet-like arrangement—as an evocative, physical representation of the new radiologist’s careful and caring approach to pediatric imaging.

1651 Mount Zion Road
York, PA 17406
717-852-7171 | Directions

638 Independence Parkway, Suite 240
Chesapeake, VA 23320
757-985-9577 | Directions

For further inquiries contact Tom Vranich
717-852-7171 ext. 243 |

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